Director / Photographer

Adriaan Louw

Adriaan Louw conceives every project first as “documentary”, then transforms reality with a hypnotic visual language, seamlessly blending the authentic intricacies of humanity with the hyperreality of cinema.

  • Base

    London

  • Clients

    adidas Vans Puma Vogue Royal Enfield Deichmann The Fader

Download Bio

This is off the wall.

  • Client

    VANS

  • Project

    EMEA 2023 Campaign

  • DOP

    Anton Beliaev

To the resonance of love & freedom, experience this perennial pursuit of tenderness.

  • Client

    Lukhanyo Mdingi

  • Project

    Burkina

  • DOP

    Adriaan Louw

All In. Gravel Racing.

  • Client

    Standert

  • Project

    Kettensäge

  • DOP

    Adriaan Louw

A wild ride through London in Royal Enfield's latest global campaign

  • Client

    Royal Enfield

  • Project

    Hunter 350

  • DOP

    Thomas James Revington

A portrait of South African rapper, singer and producer Riky Rick in collaboration with Remy Martin

  • Client

    Remy Martin

  • Project

    Riky Rick

  • DOP

    Deon Van Zyl

Shot in Cape Town, SA

  • Client

    Deichmann

  • Project

    unique and united

  • DOP

    Deon Van Zyl

  • Client

    British Vogue

  • Project

    Heat Wave

  • DOP

    Adriaan Louw

Converse Mountain Club collection featuring the next generation of young creatives from Joburg

  • Client

    Converse

  • Project

    Mountain Club

a soulful interlude, witnessing the essence of artist & way-shower Desire Marea

  • Artist

    Lukhanyo Mdingi

  • Project

    DESIRE

  • DOP

    Adriaan Louw

Q&A

How did you get into film?

"Through skateboarding, community and bringing people together through the camera"

Plans for the future?

"Make impactful work, make longer form projects, make epic adverts and learn more from the world through film projects"

What do you consider yourself?

"Filmmaker/Photographer"

What’s the best ad campaign you’ve seen recently?

"Pop trading x adidas by Fabio de Frel"

What film do you think everyone should have seen?

"The Square"

What’s your favorite TV show?

"Mind hunter"

What website(s) do you use most regularly?

"Reddit"

What’s the most recent piece of tech that you’ve bought?

"Garmin running watch"

What’s your favorite app on your phone?

"Spotify"

Where were you when inspiration last struck?

"In the mountains on mushrooms"

What’s the most significant change you’ve witnessed in the industry since you started working in it?

"Stylistic trends come and go so quickly"

What or who has most influenced your career?

"Khalila Joseph"

Tell us one thing about yourself that most people won’t know.

"Can’t stand Marmite"