Director
Adam Munnings
Adam’s strong visual aesthetic has become well sought after and he prides himself in diverse casting, dynamic storytelling and innovative concepts.
Q&A
What do you consider yourself?
"A dreamer."
What’s your favourite app on your phone?
"My sleep timer app."
How did you get into film?
"I moved from NYC to Berlin seeking a creative change in my life and a city that was more accessible and affordable for artists. Soon after arriving I was cast in a short documentary series that followed my journey up until a small exhibition I did. Film was always something I was interested in pursuing as it combined a lot of what I was engaging in up until my move (art direction, design, fashion, music, movement direction etc). The director of the doco series encouraged me to seek out a film school. I found Catalyst a young international school located at the iconic Funkhaus Berlin, went for the walkthrough (cried I loved it so much) and the rest is history."
Plans for the future?
"Aside from falling in love, I would like to write more narrative shorts and work my way up to a feature film. All whilst continuing to expand and nurture my creative community here in Berlin and abroad and help to tell queer stories along the way. As long as I’m inspired and living cinematically, I’ll leave it all to fate."
What’s the best ad campaign you’ve seen recently?
"Google Pixel directed by Stefanie Soho."
What film do you think everyone should have seen?
"Tough one, let’s say Lawrence Anyways by Xavier Dolan."
What’s your favourite TV show?
"A few faves would be It’s A Sin, Stranger Things, the Ryan Murphy collection and a guilty pleasure is definitely Ru Paul’s Drag Race."
What website(s) do you use most regularly?
"Not sure if the truth is appropriate for this profile but let’s say Pinterest."
Tell us one thing about yourself that most people won’t know.
"Book me and I’ll tell you in person."
What’s the most recent piece of tech that you’ve bought?
"The Wishlist is long but the most recent would probably be a photo scanner."
Where were you when inspiration last struck?
"At ‘The Queen Is Dead’ party hosted by two of my most loved drag artists / queer activists Bleach and Nancy."
What’s the most significant change you’ve witnessed in the industry since you started working in it?
"There’s still a long way to go and we’re constantly fighting for it but I’m loving seeing more diverse crews, minority group visibility in casting and small things like pronouns on call sheets. It makes a difference to create a more inclusive and forward-thinking industry."
If there was one thing you could change about the advertising industry, what would it be?
"No more free pitches would be great, we dedicate so much time and creativity pushing to get concepts over the line, often under significant time pressure. It’s work and precious hours invested that should be recognized even with a symbolic fee."
What or who has most influenced your career?
"I would say the incredibly interesting and beautiful people I’ve been lucky enough to meet around the world. Their stories, friendships and points of view are so inspiring."